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FOR THE CHANGING  STATES OF WOMANHOOD

FOR THE CHANGING STATES OF WOMANHOOD

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We have made it our mission to revolutionise active lifewear for mothers, with quality, flattering pieces to love for lifetimes, not months. Engineered with changing body shapes front of mind, our leggings, bras, tops and underwear combine performance with style. Adapting to your changing body shape through pre-natal and post, whilst providing comfort and support in the park, on the school run, in the gym and at home - and beyond.

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CONSCIOUSLY ENGINEERED ACTIVE LIFEWEAR FOR MOTHERHOOD AND BEYOND

WHAT OUR CUSTOMERS THINK

Run don't walk...it's magnetic guys. The stress of trying to undo a plastic clip on your bra while your baby is crying is now over!

Taylor Blair

How this active wear is still fitting me is wild. It's stretchy and supportive for the bump. It's also comfortable for my skin which is really sensitive around the belly

Dr. Shruti Nathwani

I don’t want to take these leggings off! They are so supportive around my bump and thighs and nothing like anything I have worn before.

Victoria
BORN OUT OF NECESSITY, WE CREATE PRACTICAL PIECES FOR COMFORTABLE MOVEMENT, THAT DO NOT SACRIFICE STYLE

BORN OUT OF NECESSITY, WE CREATE PRACTICAL PIECES FOR COMFORTABLE MOVEMENT, THAT DO NOT SACRIFICE STYLE

Our Story
MATERNITY WEAR CONTRIBUTES DISPROPORTIONATELY TO TEXTILE WASTE. WE’RE CHANGING THE NARRATIVE - ONE PREGNANCY AT A TIME

MATERNITY WEAR CONTRIBUTES DISPROPORTIONATELY TO TEXTILE WASTE. WE’RE CHANGING THE NARRATIVE - ONE PREGNANCY AT A TIME

SUSTAINABILITY

AS SEEN IN

Junior Design Awards Logo Made For Mums Awards 2023 Bronse reward OPRAH daily Design hunger logo
STAY UP TO DATE FROM
PRE-NATAL
TO POST,
THROUGH
MOTHERHOOD
AND BEYOND

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